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【论文】杨晓明、孙黎、赵向阳(通讯作者):“Search and execution: examining the entrepreneurial cognitions behind the lean startup model”
发布时间:2018-01-16       浏览量:

杨晓明、孙黎、赵向阳(通讯作者):Search and execution: examining the entrepreneurial cognitions behind the lean startup modelSmall Business Economicspublished online: 04 January 2018.

Abstract:

The lean startup model emerging from the Silicon Valley recently has become worldwide practice. In this model, search and execution are the two primary activities conducted by entrepreneurial firms. Search activities focus on learning and discovery, such as exploring new customer and market segments, while execution activities focus on implementing well-defined plans and scaling up. Effectuation and causation are two different cognitive approaches an entrepreneur might use to conduct strategic moves. We argue that entrepreneurial effectuation cognition is associated with more search behaviors and that entrepreneurial causation cognition is associated with more execution behaviors. We test these hypotheses in a survey of 160 firms and find evidence in support of our arguments.

Small Business Economics (小企业经济) 》作为国际知名的学术期刊,主要发表创业、自我雇佣、家族企业、中小企业以及新企业创立等方面的研究成果,属于SSCI一区期刊,其2016年的影响因子(Impact Factor)2.421,在创业领域的国际学术期刊中排名第四位,仅次于国际创业领域三大顶级期刊Journal of Business Venturing (创业学杂志)Strategic Entrepreneurship Journal (战略创业杂志)Entrepreneurship Theory and Practice (创业理论与实践)